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2014 Iggva Annual Conference & Winter Wine Festival

HOME | THURSDAY | FRIDAY | SATURDAY | SPEAKERS | REGISTER

Saturday, February 1, 2013

Viticulture, Marketing & Wine Lovers Tracts

7:30 a.m. - 9:00 a.m. Complimentary Breakfast Buffet in the Trade Show
8:00 a.m. - 4:00 p.m. Conference Registration

Illinois Wine Lovers Tract
9:00 a.m. - 12:00 p.m.
9:00 a.m. - 9:40 a.m. Welcome!
America’s First Wine Production Region: A History & Overview
Mark Ganchiff
Editor, Midwest Wine Press
9:40 a.m. - 10:15 a.m. Regional Spotlight: Northern Illinois Climatological challenges, primary varieties, etc.
Denise Cimmarrusti
Northern Region Viticulture Specialist, IGGVA
10:15 a.m. - 10:30 a.m. Break
10:30 a.m. - 11:05 a.m. Regional Spotlight: Southern Illinois Climatological challenges, primary varieties, etc.
Bradley Taylor
Southern Illinois University
11:05 a.m. - 12:00 p.m. Pairing Wine with Food
Bradley Beam, Enologist, IGGVA
Denise Perry, Head Chef/Instructor Lincoln Land Community College Culinary Institute
12:00 p.m. - 1:00 p.m. Complimentary Lunch
Marketing Tract
1:00 p.m. - 4:00 p.m.
Rebecca Ritz, Bauerhaus Design, Inc.

Learn the essentials of an authentic wine brand, the importance of knowing your target market, and how to translate your brand story online, in your print collateral and onto your wine label design. Plus, participants will learn hands-on how to create the ultimate wine brand based on different wine consumers.

Brent Wachholder, of the TTB, will also be on hand to discuss legal issues with wine labeling and COLA applications
4:15 p.m. - 5:15 p.m. Annual Membership Meeting
6:00 p.m. - 11:00 p.m. Annual Awards Banquet

Advanced Viticulture Tract
8:45 a.m. - 4:00 p.m.
8:45 a.m. - 9:00 a.m. Welcome and Introduction
Dr. Bradley Taylor, Southern Illinois University
9:00 a.m. - 9:55 a.m. Marketing Terroir-Driven Wines
Ed Boyce, Black Ankle Vineyards
9:55 a.m. - 10:30 a.m. Adjusting Practices to Seasonal Conditions
Hans Walter-Peterson, Cornell University
10:30 a.m. - 10:45 a.m. Morning Break
10:45 a.m. - 11:30 a.m. Emerging Insect Threats Dr. Rick Weinzierl, University of Illinois
11:30 a.m. - 12:00 p.m. Managing Disease from Harvest to Bloom
Dr. Elizabeth Wahle, University of Illinois Extension
12:00 p.m. - 1:00 p.m. Complimentary Lunch
1:00 p.m. - 1:45 p.m. An Integrated Approach to Canopy Management
Dr. Bradley Taylor, Southern Illinois University
1:45 p.m. - 2:15 p.m. Introducing Frontenac Blanc John Thull, University of Minnesota
2:15 p.m. - 2:45 p.m. Afternoon Break
2:45 p.m. - 3:15 p.m. The Grapes and Wines of Black Ankle Vineyards
Ed Boyce, Black Ankle Vineyards
3:15 p.m. - 4:00 p.m. Grower-Winery Relationships that Work: Tasting and Panel Discussion

Viticulture Fundamentals Tract
Sponsored by VESTA
10:00 a.m. - 2:15 p.m.
10:00 a.m. - 10:30 a.m. Getting Started: Site and Varietal Selection
Sarah Bowman
Southern Illinois University
11:30 a.m. - 12:00 p.m. Managing Vine Growth
Daniel Becker
University of Kentucky Extension
12:00 p.m. - 1:00 p.m. Complimentary Lunch
1:00 p.m. - 1:45 p.m. Pest Management during the Growing Season
Daniel Becker
University of Kentucky Extension
1:45 p.m. - 2:15 p.m. Pest Management during the Growing Season
Daniel Becker
University of Kentucky Extension